Global Entrepreneurship Week at Lancaster University packs 37 events over 7 days and is dedicated to developing enterprising skills and connecting students with entrepreneurs.
Charlie Haywood, Founder and Creative Director at Hotfoot said, “Following a number of other recent projects we’ve worked on with the University, we were commissioned to produce a series of marketing materials for this year’s campaign ‘Make it Happen’. Targeted at the students we created a fun, personal style using real students studying at Lancaster to encourage their peers to attend events within three pathways: Entrepreneurship, Enterprise and Innovations or Careers and Employability.”
The campaign included:
- A5 printed information booklet
- Window Vinyl Graphics
- Digital powerpoint presentation
- Commissioned photography
Simon Harrison, Project Manager at Lancaster University, said: “I’ve worked with Charlie and the team at Hotfoot on a number of occasions and every time they’ve gone above and beyond to give me the best design work possible. This has been particularly true for our recent Make It Happen campaign which has been far more last minute than we’d hoped. Charlie’s professionalism and excellent design skills have ensured we’ve got all our marketing assets in time to make them work. And as usual they look great!”