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User Experience
How Silicon Valley startups hack their way to growth
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Press coverage of the new Atkinson Vos rebrand and responsive website by Hotfoot
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Nuance, not novelty, usually delivers the best user experience
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How freemium game makers use behavioural psychology to make money
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5 principles for good user interface copy
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Design in Tech Report 2016: John Maeda at SXSW
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Do you know what your website is really for?
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Customer experiences should be familiar to satisfy our craving for certainty
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Trend: Millennials don’t eat cereals because they’re too much work
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Trend: Mobile overtakes PCs in the UK for ad spend, clicks and ROI
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Why is the internet so blue?
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It’s not you. Bad door design is everywhere
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25 years of web design in 9 handy gifs
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Dashboard geekery: a look at Spotify’s Fan Insights for musicians
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How not to do it: LinkedIn’s 16 calls to action are just noise
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As we drown in content, enter the Influencer Curator
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Why small independent retailers will always have a future (if they focus on curation)
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Study finds retailers offering longer return policies get fewer returns
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The secrets to great user experience (UX) testing in gifs
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Good design often means leaving things out. Exhibit A: the Sony Walkman
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Glitch in the matrix: when gaps in digital understanding shine through
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Hotfoot designs and builds a tasty new ecommerce website for Britain’s biggest family
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Good writing advice #1: Write like you talk
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How one American city is inviting residents to help make their website better
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Can good design stop bad comments?
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An accurate London Underground Tube map is a confusing mess
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How the Economist reduces the cost of acquiring new subscribers
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Our clients Lancaster University launch a new website created by Hotfoot
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A minimum viable product doesn’t mean a half finished product…
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User experience: Uber’s phantom cabs
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Awards & Accreditations
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All the latest in design from the Hotfoot Team
Logos as the most important quarter-inch in business
23 Jun 2017
Downtown Lancashire Business Awards 2017
23 Jun 2017
Trust – not price – matters most
22 Jun 2017
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15 Jun 2017
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