Relaunch of a gastropub on the edge of the Lakes with an award-winning chef

The Mill at Ulverston

The Mill at Ulverston
The Mill at Ulverston
The Mill at Ulverston
The Mill at Ulverston
The Mill at Ulverston
The Mill at Ulverston
The Mill at Ulverston

The Project

The famous water mill at Ulverston is now home to a superb restaurant overseen by multi-award-winning chef Steven Doherty. Steven is the first Briton in history to run a three-starred Michelin restaurant, which he maintained over a five year period. Moving to Cumbria in the 1990s, Steven enjoyed national praise whilst running The Brown Horse in Winster, before purchasing The Punch Bowl in Crosthwaite, which became one of the most highly decorated and acclaimed gastro-pubs in the UK.

The Mill is also home to three distinctive bars. The Cask Bar features wood-burning fires and the Mill’s original water wheel. Up the original iron spiral staircase is the Terrace Bar with a large outdoor space. And on the top floor sits the Loft Bar, the perfect place to unwind with a cocktail at weekends or to book for private events and parties.

The Mill at Ulverston is part of Lancaster Brewery.

Objectives

Hotfoot helped to relaunch the Mill at Ulverston after a six-figure refurbishment and appointment of an award-winning team of chefs.

Our work has included achieving coverage in a raft of relevant media titles, photography and video production, design and copywriting, and social media management.

Deliverables

  • Design & Copywriting
  • Photography & Video
  • Social Media Management
  • PR & Communications
  • Marketing Strategy
  • Reputation Management

Client Feedback

“Hotfoot have worked really closely with our team at Lancaster Brewery and across our hotels and bars in Lancashire and Cumbria to help drive new custom and increase loyalty and repeat visits. The team are passionate, committed and offer a range of services relevant to us as a growing hospitality business.”

Phil Simpson, Director, Lancaster Brewery
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Awards & Accreditations

  • RAR Recommended 2008-2016
  • Downtown In Business
  • The Bibas 2016 - Creative Agency of the Year Finalist
  • Lancashire Business Awards Nominee 2016
  • Boost Business Lancashire
  • CIM - The Chartered Institute of Marketing
  • Awwwards Nominee 2016
  • Digital Lancashire Founding Member
  • Lakes Hospitality Association
  • Red Rose Awards 2017

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