Create a marketing campaign for Global Entrepreneur Week

Lancaster University

Make it Happen Campaign
Make it Happen Campaign
Make it Happen Campaign
Make it Happen Campaign
Make it Happen Campaign

The Project

Global Entrepreneurship Week at Lancaster University packs 37 events over 7 days and is dedicated to developing enterprising skills and connecting students with entrepreneurs.

Charlie Haywood, Founder and Creative Director at Hotfoot said, “Following a number of other recent projects we’ve worked on with the University, we were commissioned to produce a series of marketing materials for this year’s campaign ‘Make it Happen’. Targeted at the students we created a fun, personal style using real students studying at Lancaster to encourage their peers to attend events within three pathways: Entrepreneurship, Enterprise and Innovations or Careers and Employability.”



  • Multi-Page A5 brochure
  • Posters
  • Signage
  • Vinyl Window Graphics
  • Digital Presentations
  • Commissioned Photography

Client Feedback

“I’ve worked with Charlie and the team at Hotfoot on a number of occasions and every time they’ve gone above and beyond to give me the best design work possible. This has been particularly true for our recent Make It Happen campaign which has been far more last minute than we’d hoped. Charlie’s professionalism and excellent design skills have ensured we’ve got all our marketing assets in time to make them work. And as usual they look great!”

Simon Harrison, Project Manager, Lancaster University
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Awards & Accreditations

  • The Drum Recommended
  • Marketing Lancashire
  • The Bibas Winner
  • Lancashire Business Awards Nominee 2016
  • Boost Business Lancashire
  • Cumbria Tourism
  • Awwwards Nominee 2016
  • Digital Lancashire Founding Member
  • Lakes Hospitality Association
  • Red Rose Winner