THE COMPANY
Williamson's Park features 54 acres of parkland, walks & play areas and breathtaking views to the Fylde Coast and Lake District and is home to the magnificent Ashton Memorial. Highly commended as ‘Best Small Visitor Attraction 08’ in recent years the park has suffered low visitor numbers and lack of funds has meant areas of the park were much in need of renovation.
BRIEF
Hotfoot were asked to create a new identity and branded marketing literature to enhance their visibility. We created brand guidelines and re-designed their promotional brochure to help increase visitor numbers.
RESPONSE
The new brand design has been well received and is currently being rolled out through their remaining marketing materials. More information to come - we are in the process of receiving feedback reagrding visitor numbers.
WHAT WE DID
- Logo design
- Literature design
- Brand guidelines
